Why the Webcam Still Matters


    The last few years have revealed some interesting facts about where and how we do business. One fact that might have escaped your notice is that more businesses than ever are investing in remote collaboration technology. What is of particular import, however, is that while many could rely on the integrated cameras in their phones or laptops to collaborate remotely, webcam sales are also on the rise. Why is this? Because at the end of the day, a dedicated webcam delivers better performance and functionality. Businesses have taken note and are stocking up in these essential devices.

    Webcams – Not Your Smartphone’s Camera

    Yes, the cameras integrated into phones have come a long way since the earliest days of the smartphone. Today’s integrated cameras capture high-quality video to the degree that some have even used them to film full-length feature films. Are they the best business solution, however? While performance as creative devices, smartphone cameras may fall short when it comes to serving as a tool in business. Leveraging a dedicated web cam, instead, can make a significant difference.

    The Webcam—An Essential Business Tool

    At the end of the day, these smartphone cameras are not the most efficacious business tool, especially when it comes to taking conference calls. Investing in a quality Web Camera can be a differentiator. Even webcam’s integrated into laptops can fall short when it comes to performance.

    What do you get with a webcam? As an alternative to a smartphone webcam, you get a truly hands-free tool. Imagine this scenario: you take a conference call on your smartphone, holding your front-facing camera up to your face for the duration of the meeting. If the call goes on for longer than 5 minutes, holding the smartphone up might become burdensome.

    Consider, too, how you might take notes or review a document being shared with the group. With a dedicated webcam, you would be much better equipped to collaborate and communicate during a meeting.

    Webcams also come with a range of accessory features that enhance performance. Lighting is always an issue on conference calls. Many quality webcams today come with integrated ring lights that better illuminate the face. There are also separate ring lights available for purchase that can be used in tandem with webcams. Still other webcams come with integrated, automated light sensors that assess the light environment in a space and adjust accordingly.

    What other features can you enjoy on a webcam that you won’t see on an integrated camera? Adjustable lenses for one. Today’s webcams have pan and tilt features, as well

    Webcams can also come with wider fields of view for use in conference rooms and larger spaces, whereas the field of view of an integrated camera is typically limited to a narrow aspect ratio. Some webcams even offer multiple fields of view so that you can make adjustments based on your needs at the moment. Do you want a narrow head and shoulder shot for a one-on-one meeting, or a wider field of view for a group session? Webcams can make the adjustment, delivering a better visual experience for your specific application.

    Still another advantage of working with a webcam? Most top-tier devices today feature omnidirectional stereo audio, ensuring quality audio capture whether you are alone in a room or conducting a group meeting.

    Finally, you can get high-quality video capture from webcams. Today’s top-tier webcams can deliver 4K video, and most quality products start at 720p, which is HD quality. While the high-res in your phone may be appealing, you can get the same performance from a webcam along with more accessory features and enhanced functionality. Cameras may be everywhere today, but the dedicated webcam still reigns supreme for business.

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