NVIDIA recently updated its catalog of consumer graphics cards with the launch of its new RTX SUPER series. These GPUs were launched as upgraded versions of the existing RTX cards, with higher core count and increased VRAM in some variants. The SUPER series cards were priced the same as the original prices of the RTX cards.
The RTX SUPER series, although had its fair share of criticism, is being generally received well by the users. The response has been so overwhelming that offline as well as online retailers have been unable to keep up with the demand, which could lead to an increase in the prices of these GPUs.
According to eTeknix, we can expect some significant increase in the prices in the near future. They even conducted a little research to verify this claim.
The Zotac GeForce RTX 2070 SUPER AMP Extreme 8GB GPU was taken as reference. The prices at which this card was available at different online retailers were noted:
- Overclockers: 539.99 Pounds($676.83 US) [UPDATE: Price now increased to 548.99 Pounds($688.11 US)]
- eBuyer: 529.98 Pounds ($664.28 US)
- Scan: 527.99 Pounds ($661.79 US)
Now one thing to note here is that this card was launched at a price of around 500 Pounds($626.70 US). As we can see, every site has already increased the price by about 30-40 Pounds.
The biggest and clearly the most fascinating finding was at CCL. The retailer’s site showed the card as being out of stock, but the price at which it is going to restock is 649.98 Pounds ($814.69 US). That’s a price hike of about 100 Pounds, in just ten days from the launch.
Now what we can conclude from this is that the retailers can bump up the prices for these cards whenever the gap between supply and demand widens and obviously, there is nothing a consumer can do about it.
So, if you’re planning to buy any of the NVIDIA RTX SUPER cards, the sooner you act, the better.
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Further Reading:
- AMD Expected to Further Eat into Intel’s Market Share; Stocks Go Up Due To Positive Ryzen and Radeon Reviews
- AMD Ryzen 3000 Series Tops Amazon’s Best-Selling CPU List
- Intel Drops Price of Core i9-9900KF in Response to Ryzen 3000