In the past month, NVIDIA’s new RTX GPUs saw a decent amount of adoption from Steam gamers, with the GeForce RTX 2060 user-base doubling from 0.27 to 0.54% of the total audience. However, surprisingly the older Pascal card, the GTX 1060 gained the most with an increase of almost 0.70%. The card is now owned by 16% of all the Steam users. The GTX 1050 and the 1050 Ti were also purchased by a moderate number of gamers, coming in as the third and second most popular video cards of April.
The other Turing cards, namely the RTX 2070 and 2080 also became a bit more popular among Gabe’s minions, the former by 0.20% and the latter by 0.10%. Unfortunately for AMD, there are still no Radeon GPUs among the 10 most popular cards on Steam. The highest ranked red-card, the RX 580 saw a marginal gain of 0.05%, while the RX 570 soared by 0.11% to comprise of 0.45% of all users on Steam. Not very encouraging, but at least it’s gaining steadily.
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Most of the higher-end Pascal cards, including the GTX 1080 Ti, 1080 and 1070 continued their road to the graveyard, while the 1070 Ti managed to hang on for another month. NVIDIA has stopped the production of these cards to persuade gamers to opt for the Turing cards, instead. It’s impossible to find one at the MRP other than second-hand products or from shady Chinese retailers.
Interpretation
Although this may seem unexpected, it’s really not. NVIDIA’s GeForce GTX 1060 despite being a worse purchase than the Radeon RX 580 is way more widely available in the East, and because of team green’s aggressive marketing campaigns is more well known among the average gamers. The arrival of the GTX 1660 and 1660 Ti further increases the pressure on the RX 580 and 590, while the Radeon VII just isn’t all that appealing. The RTX 2060 and 2070 had smooth sailings because of more and more titles adopting NVIDIA’s RTX tech and the lack of any high-end cards from AMD doesn’t really help. It’ll be interesting to see if Navi creates a dent in the green team’s rising trend.
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